More about the Facebook Funnel
Facebook Funnels are an interesting topic. It involves or touches many topics. For a functioning Facebook Funnel, in most cases you need an image or video ad, an ad text and a landing page on your website. There should also be a form there that collects contact information and sends it to an email automation program.
Facebook Funnel Basic Idea
You first have to come up with an offer that adds value to the advertised person and invites them to get in touch with your company.
There are various ways to build a funnel and many workflows to do so. There are (almost) no limits to creativity.
Automate Facebook Funnel with Chatbots
Nowadays, there are automated chatbots on Facebook (ManyChat), Slack bots or emails. Emails are the easiest option in my opinion, as everyone can operate their email tool, and you contact the people at work or they otherwise take the time to check their emails. With Facebook messages or even WhatsApp messages, these marketing messages quickly get lost. In addition, many people find it very intrusive to be contacted with a private message on Facebook or WhatsApp (where it has even been banned).
E-mail contacts are safer
That brings us to the next topic: changes in advertising policies at Facebook or Google. If these companies ban the use of chatbots on Facebook, for example, then all your work is for nothing and your funnel is useless. Emails, on the other hand, no one can take away from you. You are not on “rented land” here. Email contacts you have forever, no matter how the advertising policies are adjusted in any company. That’s why this tool lends itself so well.
Email marketing & Co. – communication channels but which ones?
If you believe all these Internet gurus, you quickly realize that many are just chasing the latest trend, but often forget that end users and website users like to find their way and then keep it that way. Communication channels Especially when you ask yourself the question: How do I communicate with my customers?
Read More
Search engine advertising and paid social media marketing
Content Search engines organic Search engines paid Pull marketing Push Marketing Social media advertising organic Social media advertising paid Target group Funnel Minimum advertising budget General indications for organic reach General paid reach cues Organic search engines Search engines like Google and co.: These are responsible for the long-term success of a website and should …
Read More
Optimise website content
Once the design is ready, and you have considered and implemented the user journey and the user experience, you should urgently take care of your texts and images. Here, too, there are several aspects that need to be taken into account. Improve findability on Google by optimizing keywords and loading time On the one hand…
Read More
User Experience (UX) on your website
In the last post, I pointed out the many ways people can visit your website. User Experience for Marketing Websites…
Read More
15 reasons for Orbitype the WordPress SEO tool
1. Google SEO easy to understand The Google data is visualised in an easy-to-understand way. You will find all your necessary Google SEO data linked in statistics and representations. 2. It directly helps you to improve your SEO Orbitype gives you an overview of your website. It shows you directly what you can work on…
Read More
WordPress SEO workflow process
Reproducible SEO workflows We recommend implementing a reproducible SEO workflow so you can eliminate the guesswork from Google organic traffic. At Orbitype, we have gained experience in many projects we have implemented with our web agency and wondered how we can enable our clients to provide all relevant tools in one dashboard SEO without ….
Read MorePlans & pricing
Stay cool, we have a 48-hour money back guarantee!